eBooks and Audio books

Downloaded audio continued its multi-year growth track. The category hit record growth in both units (27.0%) and revenue (26.8%) over 2013. While the category has been growing steadily and significantly, physical audio slightly declined. (source: dbw 2015) The popular wisdom regarding eBooks, and what some see as their inevitable┬áreplacement of physical books for the majority of readers, is that eBooks are far more convenient than eBooks and therefore a superior…